National Bank of Greece

Communication EFFECT undertook the digital promotion of act4Greece, an evolutionary crowdfunding program for the economy and society, driven by the National Bank of Greece.

National Bank was established in 1841 and it nowadays leads one of the largest and strongest financial groups in Greece, with a strong presence in Southeast Europe and Eastern Mediterranean. National Bank offers a broad range of financial products and services that meet the ever changing needs of businesses and individuals.

On February 2016, National Bank launched its crowdfunding program, act4Greece and our team undertook the overall digital promotion of the Program and its Actions.