Communication Effect follows Edelman’s creative path and forward-thinking paradigm. Edelman builds on its legacy as the world’s largest public relations company, yet it has already been transformed into a full marketing services agency.
Demanding clients and mind-blowing changes in society, business and technology drive marketing services on the forefront of transformation. Communication Effect invests seamlessly in talents, methodology, technology in order to be positioned regularly one leap ahead of conventional services.
Mobile marketing, User Experience, multichannel creative and editorial storytelling, real-time marketing are among the sectors we have been pioneered and come up with new tactics and applications. Moreover we accept the challenge to collaborate with the client sales or customer care department in order to set goals beyond awareness and reputation building. Leads, conversions, satisfied customers are comprised among the KPI’s we identify to measure the results and estimate the ROI.
Cisco, Heineken Greece (Athenian Brewery), HP, Dove, Spotify, among our clients, demand outcomes and not only outputs. We are proud to devise and implement innovative campaigns and pioneering applications that meet the challenge and deliver.