A new collaboration is due to begin with fascinating surprises
When technology meets fashion the outcome is compelling. Visa enters to the area of style and fashion and proceeds to a cooperation with Annousa Mela, one of the most well-known fashion bloggers in Greece.
Annousa Mela, is one of the best fashion bloggers in our country, fashion and beauty director of famous magazines, founder of the fashion blog mystyleforecast.com and of ANAMESA concept store, as well as style hostess. With the moto “stand from the crowd” following her to every single step she makes, she brands every professional action of hers special. She holds the expertise and experience from lots of different industries which she has successfully managed to incorporate under one creative umbrella.
Useful fashion tips with the use of your Visa card and of the latest technology, a workshop for life coaching and proper money management and only a few from the activities that everyone who follows Visa account in social media during the upcoming months and participate to the relevant contest will experience.
Furthermore, as from today and during the upcoming months, Visa will accompany every step of ours and creates an exclusive pop up corner in the heart of the city, the ANAMESA concept store. Surprises will await technology enthusiasts as there, apart from customary collections, you will have the chance to also find chic with a twist style inspired from the latest news of fashion and from smart technologies. All of them are inspirations from the moto of Visa ‘Everywhere You Want To Be’.
Communication EFFECT on behalf of its client, Visa Greece, undertook the whole collaboration part with the fashion blogger, the communication of the activation and the campaign management.