Communication EFFECT on behalf of its client Athenian Brewery designed and executed a contest on Instagram on the occasion of Easter Holiday.
The main objective of the contest was to raise corporate awareness and celebrate Easter by rewarding the page’s community.
Our team produced a funny Easter gif. Users were asked to upload photos with their favourite Athenian Brewery beers from their Easter holidays.
Our team was responsible for the concept, contest’s creative materials and implementation as well as its promotion.