HELL – Live Radio Event

On the occasion of the official cooperation of our client HELL Energy Drink with the star of Hollywood, Bruce Willis, for the purposes of his new movie our team was asked to create further buzz around this campaign.

As a result., Communication Effect or ganized a “HELL of a Summer” Live Radio Event, which was held in one of the most well-known beach bars in the city of Athens.

As such, we collaborated with the famous Greek radio station, Music 89.2 There, the two much admired DJs, radio producers Laoura Narjes and Christos Koutras presented live from the venue that day.