HP MAD Music Video Awards

HP was the technology partner of the biggest Music Video Awards event in Greece, MADVMA, for June 2015. As part of this, Communication EFFECT designed and created a facebook application, through which users would enter a competition to win 2 double VIP tickets for the big night and 20 arena tickets. All they had to do is buy any HP product and put the receipt number of their purchase in the specific section of the app, along with their contact details. Communication EFFECT was present at the promo area of the Awards along with HP, promoting and providing social media engagement, in order to create buzz.