Shell Cheshire Innovation Park Media Trip

Aiming at strengthening Shell’s relations with the Greek media and providing detailed information on Shell Global Solutions’ Research and Development Center, Cheshires Innovation Park, Communication EFFECT organized a 3-day media trip in center’s premises in Great Britain.

Our team selected and invited ten journalists and organized all the details of their trip, from tickets and transportation to visits in the R&D center as well as provided all the communication material, press kit and present for them. It was also responsible for location’s branding in Greek.
Moreover, within the frame of trip’s social part, we organized a go-kart event as well as a pit stop challenge event during the visit in center’s laboratories.